Product governance

Roles that need it

• Investment Product Specialist
• Compliance Officer
• Conduct Risk Analyst
• Structuring Analyst
• Private Banking Analyst

Skills it belongs to

• Conduct and investor protection rules (MiFID II, FINRA, SEBI)
• Consumer credit and consumer duty rules (CCD, Consumer Duty, TILA)

Related concepts

• MiFID II (Markets in Financial Instruments Directive II)MiFID II, Directive 2014/65/EU, is the EU framework for investment services and trading venues. It sets authorisation, organisation and conduct rules for investment firms and banks providing investment services, including suitability, best execution, inducements, product governance and conflicts of interest. It applies since January 2018 with MiFIR.
• Suitability assessmentThe suitability assessment is the MiFID II duty, when giving investment advice or managing a portfolio, to obtain information on the client's knowledge and experience, financial situation including capacity to bear losses, and investment objectives including risk tolerance and sustainability preferences, and to recommend only suitable products.
• Consumer Duty (UK)The Consumer Duty is the UK FCA standard, in force since 31 July 2023 for open products and 31 July 2024 for closed ones, requiring firms to act to deliver good outcomes for retail customers. It covers four outcomes: products and services, price and value, consumer understanding and consumer support.

Sources

• Directive 2014/65/EU (MiFID II), EUR-Lex (external site) accessed 31 Oct 2026
• Commission Delegated Directive (EU) 2017/593 (MiFID II investor protection), EUR-Lex (external site) accessed 31 Oct 2026

Updated 31 Oct 2026.